Name

Angus Wardlaw

About

Before advertising, Angus served as a soldier.

Equipped solely with qualifications in military espionage, armoured warfare, artillery and air fire control, he astonishingly found himself in London’s Central Saint Martin’s School of Art and Design. His fellow art students never really got him.

After graduating, he went into advertising.
Joining a French agency, he then made lots of Peugeot ads that viewers and juries liked in almost equal measure.
He then went on to be the first appointment of Ewan Paterson as he took over the creative reins at Clemmow Hornby Inge.

Here, Angus managed to create a Lexus ad without a car in it, been reacquainted with his old drinking buddy, Prince Charles by writing a campaign for the Princes Trust with the very humbling aim of helping kids who aren’t very lucky. And, then, in the teeth of wintry economic climate that was to the motor industry the equivalent of the coming of the second, third and fourth ice ages; the rapture; and a visit from the Four Horsemen of the Apocalypse all rolled into one, Angus wrote a campaign for a four-car launch for Toyota that was such a success, it was extended into twenty international territories and became the UK’s highest recalled car ad for 2009.
During the same disgustingly hideous economic year, part of Angus’s rebranding campaign for the Carphone Warehouse saw Christmas sales increase sales by 200%.

Angus has also served as SVP creative director in New York where he helped Jon Pearce oversee the recent relaunch of the Lincoln Motor Company.

In his spare time Angus is a keen sailor and has recently written a screenplay about his Victorian ancestor who led an expedition to find the Northwest Passage.
He wants Peter Jackson to make it… as they all ended up cannibalizing each other.

EDUCATION
Central St Martins College of Art & Design. BA (hons).

EXPERIENCE
Jun 2014 – present.
Freelance CD, London.
BBH, RKCR/Y&R, O&M , London, UK
Brands: Emirates, Land Rover, Samsung, Johnnie Walker, Oral B.

Aug 2013 – Jun 2014.
Freelance CD, NZ.
Whybin TBWA and JWT
Brands: Tourism NZ, Nissan, ANZ, Contact Energy

Aug 2012 – Aug 2013.
SVP, CD Hudson Rouge, NYC.
Brands: The Lincoln Motor Company

Aug 2011 – Aug 2012.
Freelance CD, London.
BETC, M&C Saatchi.
Brands: Ibis Hotels and Etihad

May 2010 – Aug 2011.
CD, Saatchi & Saatchi.
Brands: DB, Toyota, Lexus, New Zealand Navy, Breast Cancer Research Trust

Jan 2006 – May 2010.
CD, CHI & Partners.
Brands: The Prince’s Trust, Toyota, Lexus, Samsung, Carphone Warehouse,
The Telegraph The Times/Sunday Times

Jun 1998 to Jul 2006
Senior Creative/ACD, EURO RSCG London.
Brands: The Independent, Peugeot, Airbus, COI, Evian

May 1997 – Jun 1998
Creative, Rainey Kelly Campbell Roalfe.
Brands: The Times, Thorntons, Virgin Atlantic, Lil-Lets

Feb 1997 – Apr1997
Placemant, BBH London.

AWARDS
Aerial – Monthly Runner-up. (The Times)
Aerial – Monthly Winner. (The Times)
Aerial – Annual Category Winner. (The Times)
EPICA – Bronze. (The Independent)
Midsummer Awards – Silver. (The Independent)
Creative Circle – Silver. (The Independent)
Cannes Lion – Bronze. (The Independent)
BTAA Craft Awards – Gold. (COI)
Creative Circle – Silver. (COI)
Midsummer Awards – Silver. (Peugeot)
Cannes Lion – Bronze. (Peugeot)
The Addy Awards – Global Gold. (Peugeot)
Aerial – Annual Category Finalist. (Peugeot)
APA 50 (Peugeot)
Epica – Silver. (Peugeot)
Eurobest – Bronze. (Peugeot)
Music Week Awards – Winner. (Peugeot)
Eurobest – Bronze. (Peugeot)
LIAA – inalist. (Peugeot)
LIAA – Finalist . (Peugeot)
APA 50 (Peugeot)
European Festival of Car Advertising – Winner (Peugeot)
Loerie awards – Silver. (Peugeot)
EPICA – Gold. (Peugeot)
Midsummer Awards (Bronze)
BTA Craft – Shortlist. (Peugeot)
ANDY – Bronze (Peugeot)
Art Director’s Club – Bronze (Peugeot)
CLIO – Silver (Peugeot)
Creative Circle – Silver (Peugeot)
BTAA finalist (Peugeot)
APA 50 (Peugeot)
Cresta Winner (Peugeot)
BTAA – Bronze. (Prince’s Trust)
APA 50 (Carphone Warehouse)
APA 50 (Prince’s Trust)
BIMA (Carphone Warehouse)
Creative Review – Best In Book (Carphone Warehouse)
ThinkBox winner (Toyota)
Quarterly Aerials (The Times)
Cannes Lion – Silver. (Carphone Warehouse)
D&AD – Finalist. (Carphone Warehouse)
DMA – Gold. (Carphone Warehouse)
DMA – Gold. (Carphone Warehouse)
DMA – Bronze. (Carphone Warehouse)
Campaign BIG Awards – Silver. (Carphone Warehouse)
Cannes, Cyber, Auto , Gold (The Lincoln Motor Company)
Cannes, Cyber, Craft, Gold (The Lincoln Motor Company)
Cannes, User Experience, Bronze (The Lincoln Motor Company)
Webbys, Best Use of Video (The Lincoln Motor Company)
Webbys, Microsite for Auto (The Lincoln Motor Company)
Clios, Branded Entertainment & Content, Bronze (The Lincoln Motor Company)
Communication Arts Feature, Web Pick of the Week (The Lincoln Motor Company)
Richmond Show, Integrated Campaign, Silver (The Lincoln Motor Company)
Richmond Show, Integrated Campaign, Bronze (The Lincoln Motor Company)

Location

London, England (Not Ontario)